Brand-name dragon fruit syrup should not only have an attractive appearance but also possess genuine quality. It should have real strength.
When it comes to creating a private brand, the biggest concern is not selling poorly, but the product itself not being able to stand on its own. You put in a lot of effort into designing the packaging, writing the copy, and setting the price. But once the syrup is opened, the color is just a mixture of pigments, the flavor is just a blend of flavorings. Even if the guests take pictures and post them on their social media feeds, they still feel it's lacking. This sense of weakness is something everyone who has worked in the industry understands. Especially in the dragon fruit category, the "fake" products in the market are hard to hide - the overly bright red color, the overly sweet aroma. Once added to the beverage, the industrial feel immediately turns off potential customers. But to truly make a good dragon fruit syrup, the threshold is actuall…